I Voted
A data-focused redesign of the “I Voted” sticker for Fast Company’s campaign.
Fast Company reached out with an exciting brief: redesign the iconic “I Voted” stickers that are distributed at polling places around the country on voting day.
The team chose to address the urgent topic of voting rights and voting disenfranchisement by visualizing how many individuals were denied the right to vote in each state.
Through code, the word “Vote” is exploded proportionally to the number of individuals who are disenfranchised based on data from The Sentencing Project’s report, Locked Out 2020: Estimates of People Denied Voting Rights Due to a Felony Conviction.
With
Pentagram (Giorgia Lupi)
Team
Phil Cox, Project Manager
Gabrielle Merite, Data Analysis
Role
Designer